In which ways sustainable companies are shaping the marketplace

Looking after the planet we live in is one of our duties as its inhabitants, and there is a series of tactics firms can do it, considering the bulky scale of their activities.

Some of the latest sustainability industry trends might be observed in the food industry: in fact, the knowledge about how crops can impact an ecosystem, and acting accordingly in regard to making cultivation much more sustainable, are part of the greatest variations we actually have seen recently. Figures like the Unilever majority shareholders actually have distinctly understood the importance of the numerous environmental elements impacted by large scale industries, and actually have embarked in exercises such as water cycle replenishment and diminution of waste. So, if you come across yourself contemplating how can industries be more sustainable, here is your answer, and you can support it by picking sustainably-farmed products the next time you visit the grocery store.

Amongst the most prominent sustainable industries examples where we can watch concrete variations is certainly the energy one. In fact, numerous suppliers have started to gradually yet steadily switch from fossil-based resources to more renewable ones, which means that they will not have to take part in harmful extraction practices and the resources themselves are not going to be all used up anytime soon. Looking into the assistance of Energias de Portugal’s activist shareholders, for example, there is a clear example of favouring sustainable energy sources such as sun and wind power: the former can even be executed by individuals in their own households, reducing electricity bills, while the latter is frequently collected in the countryside or even in the sea, far from the shores, which means there is simply no disruption to human and natural existence in the locations where power is gathered.

The consumerist society we live in nowadays is possibly not the very best example of how a business system should be sustainable: the demand for brand new products, as a consequence of ever-changing patterns, is constant, and these products tend to be discarded quite regularly after limited use, particularly in spheres like the fashion industry. But how can industrial development be more sustainable in this framework? Considering figures such as the Adidas institutional shareholders, and their support of more environmentally-friendly practices, a few answers to this question can be gathered: brands can commit to making their supply chain a little bit more eco-friendly, reconsidering all the stages of their operations. The use of dyes and the impact it has on the environment, for example, both when it is applied and later when the material is discarded, might be changed by utilising components that are not harmful to the surroundings. Even only picking to not employ throwaway plastic bags for their products is a wonderful step forward, taking into account the considerable scale of this field.

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